Diablo Flooring,Inc http://diabloflooring.posterous.com 3 Bay Area Locations : Pleasanton,CA - Danville,CA - Walnut Creek,CA posterous.com Fri, 27 Apr 2012 15:28:00 -0700 Diablo Flooring,Inc : Here is why we should all Shop Local http://diabloflooring.posterous.com/diablo-flooringinc-here-is-why-we-should-all http://diabloflooring.posterous.com/diablo-flooringinc-here-is-why-we-should-all

SHOP LOCAL  For Your Carpet And Flooring Project 

When you shop at a mega-retailer chain store or an online retailer, most of your dollars leave the local economy. You may save a few cents, but the loss to our hometowns results in local unemployment, higher taxes, and reduced services. By supporting locally-owned, independent businesses, communities keep their dollars working for them as they enrich the local economy, increase the diversity of available products, provide better service and improve the quality of life for all of us.


 

In the late summer of 2005, Kepler’s, a fifty-year-old independent bookstore in Menlo Park, California, abruptly shut down. Owner Clark Kepler explained that bookstore chains and Amazon.com had displaced so much of the store’s sales that he could no longer pay the bills. But before Kepler could file for bankruptcy, the business was swept up in an outpouring of community grief. Hundreds of local residents rallied outside the shuttered store, which was soon covered in forlorn love letters from customers describing how the bookstore had been the center of community life and what a loss it was.

“Can’t the store be saved? You’re one of the main reasons I’m here.” Many offered money: “How about a monthly donation? I can do $50/mo… Give us a Web site so we can all support you. Let us help. Please.” Soon someone set up SaveKeplers.com and the pledges poured in.

Five weeks after it had closed, Kepler’s was back, saved by a group of local investors who vowed to return the business to sound financial footing, and numerous small donations from residents. One of the more remarkable aspects of this community effort to save a bookstore is that many of the people who rallied – who so adored this business that they could not conceive of their town without it and were willing to give their time and even their money to save it – confessed in interviews with reporters covering the story that they, too, had been buying more and more books online and at Target and Borders.
They loved the store for its many author events and for the joy of browsing and meeting neighbors, and for the sense of community it fostered, but that devotion did not always translate into regular patronage. The store’s near closure brought into stark relief just what was at stake.

Trading independent retailers for big-box chains weakens the local economy. This is because local stores recycle a much larger share of their sales revenue back into the local economy, while chains siphon most of the dollars spent at their stores out of the community, funneling them back to corporate headquarters or to distant suppliers. The added economic benefit of local stores has been dubbed the “local premium”. Several studies have quantified it. From Andersonville IL, Austin TX, Boulder CO and San Francisco, economic impact studies show that locally owned stores generate greater benefits for the local economy than do national chains. The Andersonville Study, for instance, shows that for every $100 a consumer spends: Local businesses give back $68 to the local economy. Chain stores only give back $43.

 

The Local Premium impacts:
· Local payrolls, as locally owned businesses spend a larger share of their revenue on local labor because they carry out all management functions on-site, rather than at corporate headquarters.
· Procurement, as local retailers spend more than twice as much buying goods and services from other local businesses. They bank locally; hire local accountants, attorneys, designers, and other professionals; advertise in local media; and source inventory from local firms.
· Profits; because their owners live in the area, a larger portion of the local retailers’ profits stay within the local economy.
· Charitable giving, as local retailers donate more on average to local charities and community organizations than the chains do.

 

Adding dollars circulating in the local economy translates into a larger number and wider variety of available jobs. The implications of the local premium for how cities approach economic development are significant. Not only do big-box stores eliminate more retail jobs than they create, but they reduce local economic activity and job creation in other sectors. Conversely, expanding local businesses generates substantially greater economic benefits.

 

By supporting locally-owned, independent businesses, communities keep their dollars working for them as they enrich the local economy, increase the diversity of available products, provide better service and improve the quality of life for all of us. During this recession, now more than ever, if you understand this issue and care about your community you should PUT YOUR MONEY WHERE YOUR HOUSE IS!

Diablo Flooring is a San Francisco Bay Area flooring company dedicated to providing the best flooring brands at the best installation prices. Call us today at (925) 314-9663 to set up a consultation with one of our professionals to get started.

Diablo Flooring,Inc has 3 Local Stores.

Pleasanton Showroom : 5600-D Sunol Blvd Pleasanton,CA 94588 (925) 426-RUGS

 

Danville Shaowroom : 112 West linda Mesa Ave Danville,CA 94526 ( 925) 314-WOOD

 

Walnut Creek Showroom : 1813 Mt Diablo Blvd Walnut Creek,CA 94596 (925) 988-WOOD

 

Facebook

www.diabloflooring.com

Cbziashagrug
Pleasanton-sign-and-christmas-tree-cropped
2011_best_of_small
23

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/842023/white-wool-carpet.jpg http://posterous.com/users/YwIjPyXSls5 Diablo Flooring diabloflooring Diablo Flooring
Fri, 03 Jun 2011 09:23:00 -0700 Please Vote for Us for the Best of Pleasanton ( Readers Choice 2011 ) Diablo Flooring,Inc http://diabloflooring.posterous.com/please-vote-for-us-for-the-best-of-pleasanton http://diabloflooring.posterous.com/please-vote-for-us-for-the-best-of-pleasanton

As we look back on this past year, we are so thankful for all of the wonderful people who have come to Diablo Flooring for all there carpet & flooring needs.  So much of the growth of our company is based on referrals and word of mouth. We just want to Thank You.


The "Best Of Pleasanton" favorites contest is such a great way for people to find out about Diablo Flooring.  If you're thankful that we're here, and you've loved the care we've given you, it'd be so great if you could take a moment to VOTE FOR US for the "Best of Pleasanton".  You can vote up until June 26,2011

Just go to this link:  http://www.pleasantonweekly.com/best_of/voting/form.php?peek=yes

Were under Home & Vehicle Maintenance

Best Carpet / Flooring Store  : Diablo Flooring

Thank you so much for taking the time.  We super appreciate it! 

2010_best_of_small

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/842023/white-wool-carpet.jpg http://posterous.com/users/YwIjPyXSls5 Diablo Flooring diabloflooring Diablo Flooring
Sat, 28 May 2011 09:18:00 -0700 Diablo Flooring,Inc is your local Flooring Contractor in Pleasanton - San Ramon - Walnut Creek,CA - Bay Area - Tri Valley http://diabloflooring.posterous.com/diablo-flooringinc-is-your-local-flooring-con http://diabloflooring.posterous.com/diablo-flooringinc-is-your-local-flooring-con

Please consider us for your future flooring needs.Diablo Flooring is the finest flooring contractor in the San Francisco Bay Area.

Diablo Flooring philosophy is simple: Treat each customer as our ONLY customer.Diablo Flooring's reputation is second to none. From using the newest and safest in equipment to offering the highest quality products at reasonable prices, Diablo Flooring brings you distinctive flooring unmatched by competitors. Our company recognizes that being in a service business means our first priority is delivering a high level of customer satisfaction. This personal attention, superior service and absolute commitment is given to each customer with whom we deal. Likewise, it's an integral part of every job we're hired to perform.

Please stop by and visit our showroom, we have several displays and many great ideas.

Pleasanton Showroom

5600-D Sunol Blvd Pleasanton,CA 94566 (925) 426-RUGS (7847)

Walnut Creek Showroom

1813 Mt Diablo Blvd Walnut Creek,CA 94596 (925) 988-WOOD (9663)

Visit us on the web at www.diabloflooring.com

Uglybetty-guerilla

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/842023/white-wool-carpet.jpg http://posterous.com/users/YwIjPyXSls5 Diablo Flooring diabloflooring Diablo Flooring
Thu, 19 May 2011 13:12:00 -0700 Diablo Flooring,Inc (925) 988-WOOD sells Brazilian Cherry - Santos Mahogany - Tigerwood http://diabloflooring.posterous.com/diablo-flooringinc-925-988-wood-sells-brazili http://diabloflooring.posterous.com/diablo-flooringinc-925-988-wood-sells-brazili

Brazilian Cherry

Our most popular flooring, Brazilian Cherry (which is also known as Jatoba) has a very beautiful color that ranges from a dark orange to reddish brown. Its color darkens with time. We offer Brazilian Cherry flooring both Unfinished and Prefinished.

Santos Mahogany

Santos Mahogany, is one of Brazil's most sought after species and rightfully so. Santos Mahogany has a rich reddish brown color and a very beautiful tight grain. It presents slight color variations which actually provide it an even more exotic look which is very much admired by all who see it.

Brazilian Teak

(Cumaru)Brazilian Teak, which is also known as Cumaru or Southern Chestnut in other regions, has a very beautiful brown color. Extremely durable and beautiful, provides an exotic look and a wonderful look to any are where it is installed

Tigerwood

Tigerwood is a beautiful exotic Brazilian specie which provides one of the most special floorings you will ever see. Tigerwood is so called because it has a dark orange color with dark veins which give it a tiger-like look.

Brazilian Oak

  Oak from Brazil only has advantages.
 Beauty and Quality : Brazilian Oak has a beautiful color and grain and is free of defects - always being offered in a Select & Better grade
 Density : Our Oak denser than North American Oak, and actually has the density of Maple thus guaranteeing durability and strength.

Brazilian Walnut

(Ipe)Brazilian Walnut, which is also known as Ipe, has a very beautiful chocolate color. Famous for its durability, Brazilian Walnut is even popular in decking applications, and you can be sure it will provide you amazing durability as a flooring as well. Its beautiful color is breathtaking and is certain to provide any ambience with a warm feeling.

Brazilian Redwood

(Macaranduba)Brazilian Redwood, which is also known as Macaranduba, has a very beautiful red color. It has little color variations and once installed provides a wonderful exotic look but yet conservative.

Diablo Flooring,Inc

 Pleasanton Showroom : 5600-D Sunol Blvd Pleasanton,CA 94588   (925) 426-RUGS

 Walnut Creek Showroom : 1813 Mt Diablo Blvd Walnut Creek,CA 94596  (925) 988-WOOD
Santos_mahagony
Brazilianteak-2
Tigerwood-flooring-natural-finish
Brazilian-walnut
Brazilian_redwood
Brazilian_oak
Brazilian_cherry_4

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/842023/white-wool-carpet.jpg http://posterous.com/users/YwIjPyXSls5 Diablo Flooring diabloflooring Diablo Flooring
Mon, 16 May 2011 17:20:00 -0700 Diablo Flooring,Inc (925) 988-WOOD What You Should Know Before You Buy Carpet http://diabloflooring.posterous.com/diablo-flooringinc-925-988-wood-what-you-shou http://diabloflooring.posterous.com/diablo-flooringinc-925-988-wood-what-you-shou

What You Should Know Before You Buy Carpet

You’ve decided on new carpet, but you want to shop smart. You already know how carpet is made and the difference between carpet styles, but what else is there to know before you buy? Lots.

Here are some tips to give you the upper hand on what will soon be underfoot!

Seams

Unless your room is narrower than 15 feet, you’re going to have seams. Most carpet comes in widths of 12 feet and 15 feet — and on occasion, 13 feet. The degree of visibility of your seams depends on the texture and color you choose, as well as the lighting and furniture placement in your room.

Bending

When you carpet your stairs, its backing may show on the bends. And if it’s a looped carpet, it can snag — especially at the seams or transitions. Check our Carpet Care section for information on how to properly care for looped carpet.

Nap

A carpet’s nap runs in a single direction, making pile reversal or the shading you see from a vacuum trail, completely normal for most cut pile styles. If you’re not a fan, window treatments and furniture placement can minimize the effect.

Quality

Let’s face it. You get what you pay for. If you want your carpet to have a great pile density and tighter twist construction (which leads to improved durability), then you’re going to want to go with a higher quality (and more expensive) product. New carpet adds value to any home, so it’s an investment worth making.

Color

Carpet covers a large part of any room, so it’s vital that you consider some basic rules when selecting its color. First off, know that once your carpet is installed, it’s going to look lighter in color than the sample you saw in the store. Don’t ask us why, that’s just the way it is — kinda like losing a sock in the dryer.

Next, recognize that color can affect the apparent size of a room. Call it a visual illusion or a trick of the light, but lighter carpet makes a room look larger and darker colors make a room look smaller and more intimate.

If you like to redecorate often or plan to move soon, go neutral. It’s much easier to imagine furniture in a room that is decorated with neutral colors.

Stains

It’s going to happen, no matter how long you hold out from sipping wine or munching on chips and salsa in your freshly carpeted room. Stain protection is an important consideration when buying carpet. Products come with various levels of protection and warranties. As the quality of a carpet increases, so does its stain protection level and warranty coverage.

Padding/Cushion

Padding or cushion is the layer of spongy material between carpet and floor. It’s the padding — not the carpet — that determines whether the carpet feels good or great under your feet.

A quality padding can help preserve a carpet’s look and can extend its life and comfort by providing tougher protection against wear and tear.

Padding is sold using quality specifications, not color specifications. The color of the sample you see in the store may not be the same color as what’s installed in your home. But as long as it feels good, who cares?!

Warranty

It’s a good idea to read the product specs and warranty coverage on the back labels of your carpet prior to purchasing. Doing so will give you the information you need to protect your investment — and eliminate any surprises down the road.

Diablo Flooring,Inc

 Pleasanton Showroom : 5600-D Sunol Blvd Pleasanton,CA 94588   (925) 426-RUGS

 Walnut Creek Showroom : 1813 Mt Diablo Blvd Walnut Creek,CA 94596  (925) 988-WOOD

 

 

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/842023/white-wool-carpet.jpg http://posterous.com/users/YwIjPyXSls5 Diablo Flooring diabloflooring Diablo Flooring
Wed, 04 May 2011 22:27:00 -0700 Diablo Flooring,Inc - Is FREE really free? http://diabloflooring.posterous.com/diablo-flooringinc-is-free-really-free http://diabloflooring.posterous.com/diablo-flooringinc-is-free-really-free

Do you work for free? I am guessing your answer is no. So what makes you believe that when a carpet store advertises free installation of their carpet it is really free? The plain and simple truth is that no one works for free. Not the window installer, the siding installer or the flooring installer.

Unfortunately, deceptive advertising runs rampant in the flooring business. Everyday we are bombarded with ads offering two rooms for the price of one. Buy one room and get two rooms free. Buy two rooms and get the rest of the house carpeted free. Whole house free installation with carpet purchase. Free pad with your carpet purchase. Free financing for 12 months.

The truth is in the bottom line. An educated customer will take the time to compare apples to apples. He or she will not only compare the quality of the carpet but the quality of the pad. He or she will want to know how many square feet they are buying to cover the area and where the seams are going to be. They will want to know what furniture they need to move or what the cost is to have the installers move it. They will want to know if the installation carries a warranty and if the installers are certified or licensed.

It really makes no difference if the square foot price is less if the bottom line is more. The customer who gets free installation is paying more if the amount of material sold is more than what was really needed. Finally one should ask do I really want free installation or do I want a professional who is paid like a professional to install the carpet in my home.

Diablo Flooring,Inc

Pleasanton Showroom : 5600-D Sunol Blvd Pleasanton,CA 94588   (925) 426-RUGS

Walnut Creek Showroom : 1813 Mt Diablo Blvd Walnut Creek,CA 94596  (925) 988-WOOD

www.diabloflooring.com 

Free

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/842023/white-wool-carpet.jpg http://posterous.com/users/YwIjPyXSls5 Diablo Flooring diabloflooring Diablo Flooring